At the age of 16, Sammi Cheng won the TVB's New Talent singing contest back in 1988, following which she was offered a contract by Capital Artists. Since then, she had worked hard but it wasn't until 1995, when Sammi changed her record label to Warner Records, that her career really took off.

Under Warner Records, Sammi began to experience improving album sales and in 1996, her debut Mandarin release "Worth It", took Taiwan by storm. The album logged 600,000 sales in Taiwan and more than 40,000 in Singapore. From a mere $360 a month when she started out, Sammi pocketed about $180,000 a month in 1996! Also in the same year, she was the only female star to be in the Hong Kong top 10 celebrities earnings list.

Since then, the song, "Can't Let Go Of You" has gained symbolic value of her rise to popularity, and now features in all her concerts, from Hong Kong to North America. Sammi's style of music is more to the commercial stuff ranging from ballads to dance tracks. Her voice has this unique type of rich sultriness packed with emotion and power. Although the media has been linking her romantically to Hong Kong actor-singer, Andy Hui, Sammi remains nonchalant about it, preferring to concentrate on her career rather than love-life.

Other than her music, Sammi has also acted in many movies. The most famous being "Needing You" which she was nominated Best Actress during the Hong Kong Film Awards in 2001. Although she did not win the award, the nomination is sufficient to show her acting skills. Even though Sammi does not put winning awards on her priority list, she continues to work hard and gives her best in her career.

Sammi's email address: sammi@warnermusic.com.tw